To quote from the Tokyoeye article on PhilStar:
The closing event in Paris was the highlight of Tokyoeye. From February to March, young Japanese brands like Aula Aila, Valentine’s High, Galaxxxy in Hi-Fi, Sachio Kawasaki, DRESSCAMP, Liz Lisa, Phenomenon, Duck Digger displayed their works at Colette — a boutique known as a bastion of cool.
Also according to the article, the Tranoï Showroom on rue Saint-Honoré opened young designers to deals with fashion buyers and merchandisers. If the designers play their cards right, we
I believe that this effort is also related to Tokyoeye:
The Ministry of Economy, Trade and Industry (METI) will set up a Japan Booth at "MICAM SHOEVENT", the world’s largest-scale international footwear exhibition, and help Japanese companies exhibit their products. The event, taking place in Milan, Italy, is expected to attract about 40,000 buyers.
While Liz Lisa and even Cocolulu (strangely not a part of this line-up ... maybe because it's not highbrow enough?) are already making in-roads in Asia (I really wish I'd been able to go to the Liz Lisa Taipei store while I was in Taiwan last year), I definitely agree that the other brands need more buzz. Outside of the few people I know who have an idea of
However, the more I learn about the METI's past and present efforts, I'm getting the impression that METI is creating and promoting Tokyoeye as a high-end affair. What would happen to the Japanese street fashion brands and the youth subcultures that they inspired then, like Liz Lisa and Galaxxxy in Hi-Fi? Would it be the end of fukubukuro (loot bags) from our favourite stores? Will this turn our beloved "raw" tribe followings into haute couture exhibitions?
UPDATE: Strangely, there seems to be little news about Tokyoeye available online. Hmm. Here are some of the links that I was able to find (I didn't include those already posted earlier):
Article on Modem Mag
Article on the Mainichi Shimbun's English-language website
Thailand-Japan fabric and textile collaboration article on FashionWindows